Maximize your ROI with CSS-Shopping! Start using CSS-Shopping campaigns to lower costs by 20% or use the additional budget to increase performance by 125%. Start now! DE

Welcome to 20up

We are your Google-Ads Partner for CSS-Shopping and SEA-Marketing

The CSS-Partner name underneath easily spots the CSS-Ad

What is CSS-Shopping?

In 2017, Google was sentenced by the EU Commission to open the Google Shopping Channel to other Price Comparison Sites (CSS) and pay a fine of €2.4 billion for breaching antitrust laws. By advertising directly via GSE (Google Shopping Europe), you are paying a fixed margin of 20% to Google.

This margin will not be applied when advertising with a CSS partner. So what are you waiting for? Let us advise you today how easy it is to switch to CSS-Shopping campaigns.


CSS-Shopping - Your new favourite campaign

20% cheaper
GSE shopping campaigns are made up
of 80% CPC bid + 20% Google margin.
Save 20% instantly with a CSS-campaign!
125% Performance
By cutting 20% of the cost, you have an additional
1/4 budget for more reach at your disposal. Make
your Shopping campaigns more efficient today!

Slide 20%?! This is how CSS-Shopping works Read our guide to Technical Integration of CSS to learn about the different approaches to integrate the CSS program into your campaigns. There is a way for complete transparency, especially for multi-merchant accounts or extensive product inventory or a fast and easy way for smaller inventory/single shop sites, to start profiting from CSS Shopping Campaigns right away. Technical Integration CSS GSE
1x product - 2x shopping-campaigns. CSS makes it possible

Better Performance, higher Visibility

Decide on a strategy:

You either replace your old GSE Shopping campaign with the better performing CSS Shopping campaign.

Or achieve maximum reach and visibility with double product listings by combining your classic Google Shopping campaigns with our CSS Shopping campaigns.

Our talents

We are 20up

We are a sworn team. We encourage and complement each other and thus do excellent work. Each individual makes a decisive contribution to our success. Our mixture of creative minds, strategists and technicians makes it possible to achieve the goals we set together.

Our prices

We measure the value of our work by the number of partners we successfully work with. Your success is our success. Therefore we do not offer expensive, percentage-based turnover shares and offer our services at fair prices.
CSS Basic
  • Google Merchant Center Setup
  • Feed Import
  • CSS Campaigns
  • E-Mail Support

Let's get in contact!

Nothing replaces a personal conversation. We are happy to answer your questions and advise you on your objectives and the switch to CSS Shopping. Simply enter your contact details on the right and we will get back at you immediately!

    Our Partners

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